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Welcome to Hidden Britain

...Leading the way in discovering and developing responsible rural tourism

Hidden Britain is a charity dedicated to uncovering the fascinating wealth of landscapes, history and culture within Britain’s countryside for everyone to enjoy. We do this by bringing together businesses, residents, community groups and local authorities who want to establish themselves as great visitor destinations and enjoy the social and economic rewards that rural tourism can create.

We help communities to:

  • attract more visitors
  • develop their tourism product
  • find funding
  • use social media to market their destination
  • create and maintain community tourism groups
  • get volunteers to help
  • deliver tourism projects

We help people turn their ideas into credible projects that promote responsible, sustainable tourism which can really make a difference for the benefit of the whole community.

This website is the portal for our tourism projects; you’ll find inspirational case studies, consulting services and online products designed to develop and deliver your tourism potential. Plus lots of free resources to get your tourism project underway.

If you’d like to talk to us about developing a tourism plan for your community or helping with an existing project, contact us.  We’d love to help and we know we can make a difference.

 

Latest News


Have you spotted our lovely little red one?

The Squirrel has been zooming across the nation, gathering hints and stealing hearts!

We've wired up the Hidden Britain Squirrel Tracker Map as a log of where he has been and where he wants to go.

View the Squirrel Tracker »

Contact the Squirrel »